Red’s Hot Women internship: THE FOODIE EXPERIENCE

25-03-10 – Mucking about in the kitchen

Posted in Uncategorized by Katie Bryson on March 25, 2010

Today was a real treat – I visited the Queen of Hearts bakery in Oxford who supply all manner of tasty treats for Waitrose.

It’s not a place to watch lots of machines in action, it’s all about skilled workers doing most of the work by hand.

After a breakfast of freshly baked warm scones with butter and jam it was down to business.

I saw Easter cakes being lovingly iced and decorated, juicy pies getting their tops on and best of all the Easter cupcakes getting piped with butter cream and special sprinkles on top – my kind of place!

The objective today for the Waitrose team was to brainstorm ideas with the Queen of Hearts  to come up with new products. It was absolutely brilliant being included in the discussions and I really felt like everything I’ve been seeing over the past month is really coming together now.

We headed down to the development kitchen at the bakery for further inspiration.

Stacey the NPD Manager had laid out loads of empty pastry tart cases and all manner of different fillings and toppings. Then we were allowed to get stuck in and come up with all kinds of creations to help inform the development process.

What a treat! Between us we came up with a myriad of delicacies that we had no idea whether they’d work or not. They were put in the oven to cook while we headed back upstairs for further discussions.

Getting a product from concept to shelf is a fascinating process, and one that requires not only creativity but also a fastidious eye for detail and commercial prowess.

Seeing the Product Developers in action at these meetings, I’ve really got a grasp of the level of detail they must go into to achieve the special results that Waitrose products demand for their discerning customers.

The last thing to do was to sample the results of our crazy kitchen session. It was surprising what had worked and what was a disaster! But we were all quite proud of our little creations!

I adored getting stuck in with the food today and experimenting. I also loved being surrounded by hundreds of cupcakes – my little food obsession!

Last day of my internship tomorrow – I can’t believe it’s almost over!

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